Never miss a customer
message again.
Milar schedules your posts and answers DMs on Instagram, Facebook and WhatsApp 24/7, so growing businesses and the agencies behind them can sell more and spend less time on their phones.
Free plan · No card needed · In Tanzania? Pay in shillings with M-Pesa, Airtel Money, HaloPesa or Yas
Dashboard
Last 30 days
Reach
42.8K
+12%
Engagement
6.2%
+0.8
Scheduled
14
this week
Engagement over time
Next up
Today · 14:00
Inbox
3 newPublish, engage & analyze across
8
Platforms, one workspace
24/7
AI replies on Instagram, Facebook & WhatsApp
Free
Plan to start, no card needed
M-Pesa
And mobile money in Tanzania
Your customers are messaging you. Are you answering?
Social media is where your customers ask, compare, and buy. Missing a message means missing a sale.
DMs pile up after hours
Customers ask about price and stock at 10pm. By morning, they've bought somewhere else.
Too many apps
Instagram, Facebook, WhatsApp, TikTok, each with its own inbox, login, and notifications.
Reporting eats your week
Screenshots from five apps, pasted into a slide for the client or the boss.
Built for growing businesses and the agencies behind them
Sell through Instagram and WhatsApp?
Milar's AI agent answers customer questions day and night and hands the tricky ones to you. Schedule a week of posts in one sitting.
Start on Free, grow into Pro
Run every client from one login
A workspace per client, posts approved before they go out, and analytics exports for your monthly reports.
Built for the Business plan
Connect once. Everything syncs.
One OAuth click per platform, publishing, inbox, analytics, and the AI agent activate automatically. No API keys, no manual setup.
| Capability | Instagram | Facebook | WhatsApp | TikTok | YouTube | Pinterest | Threads | LinkedIn |
|---|---|---|---|---|---|---|---|---|
| Publish & Schedule | Not supported | |||||||
| Comment Management | Not supported | Not supported | Not supported | |||||
| Direct Messages | Not supported | Not supported | Not supported | Not supported | Not supported | |||
| Analytics | Not supported | Not supported | ||||||
| AI Inbox Agent | Not supported | Not supported | Not supported | Not supported | Not supported | |||
| Automations & Funnels | Not supported | Not supported | Not supported |
Each platform connects via OAuth, no API keys or manual setup. Connect your first platform free →
Publish. Engage. Grow.
Everything you need to run social media for your business, or for every client, without switching apps.
Publish
Plan once, post everywhere. A visual calendar, campaigns, repeating posts, AI captions, and approvals before anything goes live.
- Calendar & campaigns
- Repeating posts
- AI captions & post generator
- Approval workflow
Engage
Every comment and DM in one inbox, and an AI agent that answers DMs 24/7 on Instagram, Facebook, and WhatsApp, handing off to you when it's unsure.
- 24/7 AI DM agent
- Human handoff & review queue
- Sentiment on every comment
- Assign conversations
Grow
See what works and act on it. Cross-platform analytics, the best time to post, audience funnels, and automations that run while you work.
- Cross-platform analytics
- Best-time heatmap
- Audience funnels
- Trigger-based automations
AI Comment Engine
Audience mood · last 7 days
Can this schedule Reels and Stories together?
The last post failed on Facebook again.
This campaign calendar is exactly what we needed.
Every comment scored. Replies drafted instantly.
Comments sync from every connected platform into one feed. AI classifies sentiment, drafts replies, and flags escalating threads before they become a problem.
4-class sentiment scoring
Every comment tagged positive, negative, neutral, or question, in real time across all platforms.
One-click AI reply drafts
Context-aware replies your team can approve and send without writing a single word.
Escalation alerts
Automatically flags trending negative threads so nothing slips through during a crisis.
Funnel commenters directly
Add engaged or upset commenters to audience segments with a single automation rule.
Turn engagement into growth.
Connect any social signal to an action. Build audience funnels from real interactions, no manual work, no missed moments.
Trigger on any event
DMs, mentions, sentiment shifts, engagement spikes, follower milestones, wire any signal to an action.
Build audience funnels
Automatically segment followers into smart lists based on any interaction, keyword, or rule.
Auto-respond 24/7
Pre-written reply flows with confidence thresholds, hands off to a human when it's not sure.
Track automation impact
Per-rule stats show exactly how many contacts each workflow captures over time.
Automation Builder
Active rules
Start free. Scale when the workflow grows.
Plans are built around real operating limits, team members, connected accounts, AI credits, automations, and media storage.
Questions before you start?
A quick pass through the things teams usually ask before connecting their first platform.
Instagram, Facebook, TikTok, YouTube, Pinterest, Threads, and LinkedIn personal profiles. For messaging, Milar also supports WhatsApp Business. Comments, direct messages, and analytics vary by platform depending on what each provider's API allows, see the table above.
Funnels help you organize and track audiences based on how people interact with your content. When someone comments on a post or triggers an automation, they can be automatically added to a funnel for segmentation, campaign tracking, and audience growth analysis.
Milar analyzes incoming comments, detects sentiment, identifies trending topics, and suggests context-aware replies. It helps teams respond faster while ensuring important conversations never go unnoticed.
Yes. Start with a free account and explore Milar's core features. As your needs grow, upgrade to unlock additional workspaces, team members, AI credits, automations, scheduling limits, and storage.
Invite team members as Owner, Admin, Editor, or Viewer. Each role has granular permissions covering publishing, analytics, team management, comments, and workspace settings. Multiple workspaces keep different brands separate.
The AI inbox agent automatically replies to incoming DMs across connected platforms. You configure a master prompt, set rules for business hours, question types, and confidence thresholds, and the agent handles replies 24/7, handing off to a human when it's below the confidence threshold you set.
Milar combines publishing, engagement, analytics, audience funnels, and a configurable AI inbox agent in one platform, giving teams a single workspace instead of juggling Buffer, a helpdesk, an analytics tool, and a separate automation platform.
Start free today.
Your next customer is probably already in your DMs. Make sure someone answers.